Vikramaditya Sharma
Product Design,
Innovation & Culture

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RAW MANGO Directing a viral campaign for a leading Indian fashion brand















Raw Mango, Other Campaign, 2021

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1.0Concept NoteSupernatural as natural.
Surreal as real.
What lies between.
Alarms which protect.
Work with the given. 

The Other, within.

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2.0AboutI was commissioned by Raw Mango to lead the creative direction and graphic design for their campaign Other. Additionally, I oversaw the direction of custom music created by Sid Vashi. 

The campaign garnered widespread success and was featured by major Indian publications, including Hindustan Times, Vogue, and Elle.

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Next Project


TERRAIN ART
Designing an art education platform and India’s first NFT maketplace



FIELD Designing a book of curated works by Indian creatives 

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LinkedinInstagramVikramaditya Sharma is an Indian product designer based in San Francisco. With a Masters in Design Engineering from Harvard and a Bachelor’s in Graphic Design from the Rhode Island School of Design, he is passionate about leveraging design & tech to create innovations that positively shape society.